About Greenmount Rugs
Client: Greenmount Rugs
Industry: Carpet and Rugs
Greenmount Rugs are a leading UK online provider of Rugs. With over 10,000 designs, they provide the UK with a HUGE selection of interior domestic rugs at affordable prices.
Greenmount Rugs approached Roemin Creative Technology to brand, design, develop their website and consult on their growing business. Originally, Greenmount specialised in selling and fitting carpets across the UK’s South West, however with the growing demand for rugs, Greenmount sought a new and elegant e-commerce website with a user-friendly content management system. The solution needed to be a robust, intuitive, easy to use a system that chimes themes of quality and affordability.
Customers needed the ability of ease of use sorting of products and filter options. The store needs to look organised, whilst, not allowing customers to become lost.
ROEMIN provided a custom built WordPress site. Prior to the website development of the site, ROEMIN developed an in-depth Functional Specification that outlined the system requirements, fields, workflow and defined each system user, their permissions, and relative access rights.
Upon the completion of this specification and approval from Greenmount, development of the system was created with.
- WordPress Customization
- UX and UI designs
- Blogging page to increase SEO rankings
- Mobile responsive designs
- Live map integration
- A unique filtering system
- Secure online payment
- Supplier Stock level integration
- PPC campaign
- SEO Campaign
- Social media management
- Video Content
- Written content
- Inbuilt product filtering web app
Roemin’s UX and UI designers spent time designing features that ensured the product designed met the core business objective. The website provides users with the optimum experience in terms of efficiency, effectiveness, and engagement.